This month see the launch of the Jean Alesi Edition Water-Resistant Chronograph | Atlantis the Palm, Jumeirah Emirates Towers and select Rivoli Stores, Paris Gallery Stores in Dubai
Montegrappa is delighted to announce the launch of the Jean Alesi Edition Water-Resistant Chronograph: a full-function chronograph with 1/10th-of-a-second stopwatch capability. The special edition wristwatch emanates from a collaboration with Formula One legend Jean Alesi, long-time friend and shareholder of the brand.
The limited edition 300 piece collector status of every Jean Alesi Limited Edition Water-Resistant Chronograph is further enhanced by its packaging. Every timepiece reaches its owner in a specially-made box in matching black-with-red-accents, and bearing Jean Alesi’s signature in silver embossing.
Jean Alesi was present to launch the new timepiece along with the opening of the Montegrappa Writing and Business Centre at Atlantis, The Palm. With him to commemorate the opening of the Centre was Mr. Giuseppe Aquila, Elmo & Montegrappa C.E.O.
Jean Alesi, who recently attended the Season Finale F1 in Abu Dhabi commented, “It is a great honour for me that Montegrappa have honoured me creating a beautiful watch that serves all my functions. I am also proud to be associated with this brand that makes exquisite bespoke items and to go into partnership with like minded partners who also offer bespoke and luxury services to their clients be it Atelier 68 with customised cars, customised tailoring, leather goods or other product categories.
“We are very proud to be opening another location within the UAE with this innovative Business and Writing Centre concept at Atlantis, The Palm. Having Jean Alesi here to launch the Limited Edition Watch at the Centre highlights the importance we place on the region and the U.A.E. in specific”, Mr. Aquila said of the launch.
These eye-catching effects continue with two patterns gracing the dial, including a lower pattern level in shiny black with circular etching at 6 o’clock, and an upper pattern level in sandblasted matte black, the dial perforated and etched with horizontal stripes. Surrounding the dial is a bezel reminiscent of the cockpit hardware in the Ferrari cars Alesi drove, with a tachymeter etched in white-on-black, an inner ring reading to a white triangle at the 60-second point with the primary numerals in red, followed by a third surround drilled to resemble the pattern that lightens competition disc brakes.
Encircled by the bezel and surrounds are three sub-dials for real-time seconds, 30-minutes and 1/10th of a second counter, for unsurpassed precision; the chronograph is timed with a large red centre-sweep hand. Below the 12 o’clock position are the Montegrappa logo and Jean Alesi’s signature, both in applied silver PNP.
To attach the 43mm stainless steel case to the wrist, Montegrappa devise a smooth, padded, black leather strap finished with contrasting red stitching and perforated in the manner of driving gloves worn by drivers in the past. Ensuring water-resistance to 110m and completing the structure is a solid stainless steel caseback featuring Jean Alesi’s engraved signature and the watch’s individual number.
Montegrappa will also be opening an additional point of sale at the up and coming Atelier 68, a destination concept store located in Dubai’s most renowned art district. Providing everything from handmade pens to handmade cars to discerning buyers who want to steer away from the mainstream and reflect their individuality through the detail of their possessions. Atelier 68 was founded by a private banker who wanted to create an environment of good taste away from the office where he can receive and entertain friends and like-minded individuals.
Khaled Al Zubaidy, founder of Atelier 68 on the opening of the store and collaboration with Montegrappa, “You can’t put a price on heritage and good taste, and that’s why we value our collaboration with Montegrappa”
The Montegrappa Jean Alesi Limited Edition Watch – RRP: AED 3,695.00 is available at the Montegrappa Business and Writing Centre, Atlantis the Palm, Montegrappa boutique at Jumeirah Emirates Towers and select Rivoli Stores, Paris Gallery Stores in Dubai.
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