Noora Al Mazrui and Latifa Al Hamed, the brains behind Festember, are set to launch a cool and modern pop-up dining concept and culinary experience – ’40Mule by Festember’.
The maverick chef co-launching 40Mule by Festember is Ben Spalding, the genius trained at Per Se, Restaurant Gordon Ramsey, Bagatelle, Fat Duck, and many more.
Festember is an annual arts and entertainment festival that takes place in Abu Dhabi’s Umm Al Emarat Park in Abu Dhabi. Conceived as a platform for showcasing local and regional entrepreneurs and emerging brands & products, Festember is the leading annual event for new ideas, businesses and concepts.
Noora and Latifa, two ambitious Emirati entrepreneurs who are already in their third year of putting together Festember, travel the world meeting some of the greatest undiscovered chefs with the aim of bringing them back to the UAE, to build and develop their trade within 40Mule’s live event spaces.
“This year at Festember we are launching a new contemporary dining concept called 40Mule by Festember that will change the culinary scene in Abu Dhabi. Having a unique dining formula, 40Mule by Festember will be an incredible experience for visitors to the festival,” says co-founder Latifa Al Hamed.
Presented by Abu Dhabi Food Festival 2017 and in partnership with the Abu Dhabi Department of Culture and Tourism this exciting project takes place during Festember, between 13 – 17 December, at Umm Al Emarat Park, with the aim to turn Abu Dhabi into a global hub for food innovation that nurtures and inspires young chefs from across the globe to change the approach to culinary creativity.
“With a combination of design, live event entertainment and cutting-edge cuisine, 40Mule by Festember transforms the way our audience and guests interact with food and intensifies their passion for flavourful origins,” says Noora Al Mazrui.
For more information on timings and tickets click here.
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