Dior Homme revealed two global exclusive launches at Sole DXB 2017.
In a move that highlights the fascinating growing interplay between high fashion and street culture that has bloomed over the last year, the Parisian style giant Dior globally pre-launched a limited edition BMX bike at Sole DXB, as well as exclusively releasing a one-off B01 Sneaker, limited to just 50 pairs.
DIOR HOMME X BOGARDE BMX BIKE: A GLOBAL EXCLUSIVE PRE-LAUNCH AT SOLE DXB
Dior Homme launches a very limited edition BMX bike in collaboration which French manufacturer Bogarde.
While the bike itself reflects the shape of the cult model born in the early Nineties, the chromed finish of this exclusive design references the Dior Homme codes with touches of black and red, as well as the bee design engraved on the handles.
Made in France, the BMX will be available from December onwards with 70 numbered bikes, the first in a series of three exclusive designs. The BMX bike will pre-launch in Dubai, during SOLE DXB, available upon request.
ONE-OFF B01 SNEAKERS: A GLOBAL EXCLUSIVE TO SOLE DXB
A global sneaker exclusive to Sole DXB 2017, Dior Homme develops a one-of-a-kind B01 sneaker in black calfskin, red lining and lace with white rubber sole. This iconic footwear style was inspired by the original German design created by the Dassler brothers in 1936 and worn by American athlete Jesse Owens at the 1936 Olympic Games.
Updated for the 21st century, this streamlined, athletic shoe is modernised with both aesthetic and structural innovations, from the lightly quilted tongue to a new Italian rubber composite ‘memory’ sole designed for lightness and comfort.
Original details include the suede toe cap and a contrast heel panel, whilst cotton laces, the embossed Christian Dior bee, and a perforated stripe transform this shoe’s vintage appeal with a fresh, sportswear spirit.
This one-off B01 Sneaker will be available exclusively at Sole DXB, limited to just 50 pairs.
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